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What is the Difference Between Interactive and Non-Interactive Streaming?
It boils down to who’s controlling what.
Interactive Streaming is when a user chooses exactly what they want to listen to on subscription-based services like Spotify and Apple Music. Non-Interactive Streaming is the equivalent of an online radio service, where you cannot choose what songs are played next. For example, Pandora is known for letting you select themed stations rather than specific songs.
Learn about how you can collect royalties from both types of streaming here.
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