What is a 360 Deal, and How Would It Affect My Publishing?

They’ve divisive for a reason.

Generally the concern of global superstars like Madonna, Jay-Z and Paramore, 360 deals grant a label or other major entity (Live Nation, for instance) a percentage of the earnings from an artist’s entire output rather than just record sales. This includes such revenue streams as publishing royalties, concert fees, merchandise sales, ringtones, and endorsement, book and movie deals. 

Make sure you fully understand any contract you are considering, and seek legal consultation whenever necessary, as signing a 360 deal could mean relinquishing some of your publishing rights and lots of potential revenue.